Nike
Nike Hot Step 2 Drake NOCTA Mint Foam
Nike NOCTA
A collaborative project that blends the worlds of sportswear and streetwear. NOCTA is founded by no other than Drake (rapper). The partnership represents a fusion of high-performance athletic gear and urban fashion sensibilities, creating a unique brand identity that resonates with a wide range of consumers.
The name "NOCTA" itself is a clever play on the words "nocturnal" and "October," a reference to Drake's October's Very Own (OVO) brand and his nocturnal lifestyle. It symbolizes the blend of street style with athletic functionality that characterizes the collection. Nike's partnership with Drake for NOCTA marked a significant move for the brand into the world of streetwear. It was not just a celebrity endorsement but a true collaboration in which Drake played an integral role in the design process.
SKU: DZ7293-300
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